If you are a beginner blogger and dream of becoming popular on TikTok, then this article is for you. Today we will tell you what you need to do to get the first audience and get promoted in this social network without having to buy TikTok followers every month.
Decide on a goal
First of all, you need to answer yourself the question: why do you need a TikTok profile, and are you going to make money on it?
What could be the goals:
- You have your own business and you want to attract customers.
- You want to become famous + earn money through popularity.
- You create a profile solely for the purpose of making money on advertising.
- You need traffic for other social networks where it is more difficult to get promoted, for example, for a YouTube channel or an Instagram page.
See what’s trending right now and shoot on these topics
To do this, browse the section of recommended videos, monitor popular challenges. This is especially helpful in the early stages, when there is no clear plan and ideas of what to shoot.
How users create content:
- They come up with an original story and post it on the social network.
- Look at what others are doing, completely copy or try to do better.
In the first case, you need to spend time looking for ideas, some will resonate with the audience, some will not. In the second case, you do not waste time experimenting, but simply make similar videos that are already popular. But do not copy the content of the video one-to-one, add at least something of yourself.
Of course, it is always better to create something new, but it all depends on what goals you set for yourself. If the task is simply to quickly gain subscribers and upload as many videos as possible, then you can take other people’s ideas as a basis and make your own interpretation.
You need to follow the recommended videos and challenges in order to shoot what is in the top, and not upload a video on a long-outdated topic. For example, if you now go to TikTok with lip syncs (when they open their mouths to music, imitating singing), then no one will pay attention to you, because it was in trend when the social network first appeared.
Find your chip
It should be something that is associated with you and your content. For example, the manner of speech, appearance, colors in the video. Despite the fact that 90% of the content on the platform is copying other people’s ideas, individuality is still valued here. The one whose videos are copied is always more successful. But some manage to surpass the original.
No matter how trite it may sound, on TikTok, as in any social network, in order to become popular, you need to work hard, study your audience and constantly improve the quality of content. There is very high competition in TT and there is no point in making bad videos just to make it happen. Many pages with monotonous or low-quality content have no chance of popularity.