Healthier food and drink – the Federal government wants to support the people.
in January, the Initiative of the Federal Ministry of food for less salt, fats and sugars in the finished food. The industry should participate on a voluntary basis. The world health organization (WHO) have been eagerly awaiting the results, especially in the case of sugar. She knows of no case in which voluntary agreements with the industry had, if the government stopped using any means of pressure, such as diet specialist Francesco Branca of the German press Agency in Geneva says.
“A Change in the formulations is possible, but success depends on the will of the industry and of the emphasis the government initiated the changes,” said Branca. “We recommend that a tax on sugar as a cost-effective solution to the sugar consumption down. Studies show that if the price goes up, down goes the consumption.”
Different than 50 countries have introduced such taxes, such as Mexico and the UK, rejects the Federal government. Although such taxes have influenced the purchase and consumption behaviour. If the acting continued, but it is still unclear, according to the Ministry. The Federal food Minister, Julia Klöckner (CDU) relies instead on the “on a voluntary Basis as broadly as possible, the participation of the economic companies”, as stated in its strategy paper. The consumer protection organization Foodwatch criticises Klöckner a “too cozy with the food industry”.
The WHO recommends that further measures, such as labels, which indicate a particularly high sugar content. Countries such as France to experiment with traffic light colors. “You should also restrict advertising aimed at children,” says Branca. “Children are very impressionable, for example, if a Breakfast cereal with cool cartoon characters to be advertised.” Authorities could buy for schools, hospitals or canteens, only foods with a reduced sugar and salt content, also look at the industry react.
“sugar-Sweetened beverages are the biggest Problem,” says Branca. A can of soda contains so much sugar, how to take a man, according to the WHO recommendation on the whole day from sweetened food or drinks should be: “There are almost 50 grams of sugar in it.” In the building WHO were taken a few years ago, all sugared drinks from the vending machines. There is now offered, especially water, to quench the thirst.
One of the largest food corporations in the world, Nestlé is experimenting with the sugar in a new form. Because, in fact, only a few crystals touching in a chocolate bar, the tongue and most of the sugar “lands ungeschmeckt” in the stomach, Nestlé created by researchers with sugar, milk drops and hot air in a spray dryer, sugar spheres, which contain air holes: same Sweetness, but with a third less sugar. A few months ago the first candy bar came on the market.
“An interesting development,” says Branca. Technology could help with the sugar reduction. Still, the people would have to take less Sugar. Not had to make in the feast of weeks, like over Christmas and new year of each cookie with a guilty Conscience. “Some people overdo it and not to say, each gram of sugar is poison – that is necessary.” Makes sense to forgo some of the sugar sources. “Who eats chocolate or cookies, should do without the lemonade, or Vice versa,” says Branca.