Germany’s largest drugstore chains dm and Rossmann want to work together on the introduction of a new Recycling Logos. Each product should contain a note for the correct disposal by the customer. In addition, unnecessary plastic waste should be avoided.
“We want to provide our shelves in all dm markets in June with Instructions on how customers dispose of the packaging of the products, at the best,“ said dm Manager Sebastian Bayer of the “süddeutsche Zeitung”. The new Recycling Logos to visualize what products with little packaging to get along.
the Green light for environmentally friendly packaging
So that the customer is informed of how much recycled Material is in tubes, boxes, cans and plastic bags, to the recycled portion to be imaged. This, however, is a rate from product to product differently, a high recyclate content in PET bottles not as unusual as in the case of a Tube – the higher the percentage the better. Therefore, the drugstore chain dm to think about a traffic solution that will give the customer the green light for an exceptionally eco-friendly packaging.
In the past year, dm has a “recycling Forum” was founded, the 25 companies belong to, such as the “Süddeutsche Zeitung” reported. Including manufacturers such as Beiersdorf and Rossmann. Raoul Rossmann, head of the Rossmann chain, told the newspaper: “The recycling Forum brings together retailers and manufacturers to the table.” And: “Together we have the power to raise awareness in the society for a functioning circular economy – it starts with the separation of Waste and to the design of reusable packaging.” It will now jointly sought a solution, which is economically more meaningful than many of the individual solutions.
retail chains are committed to environmentally responsible shopping
The topics of consumer education and eco-conscious shopping also be of interest to retail chains such as Edeka, Aldi and Real. Plastic waste to be reduced, the supermarket chain Real about wants to banish by 2020, plastic bags from the fruit and vegetable Department. Model the self-commitment of companies, plastic bags not in vain, the Federal environment Minister, Svenja Schulze (SPD). The lead to the abandonment of unnecessary packaging.
sources: “Süddeutsche Zeitung” / “Märkische Allgemeine Zeitung”